How To Grow Instagram Followers Organically
Is it even possible to grow your Instagram followers organically any longer? This platform is no longer just a social network. It’s one of the best locations to visually promote your brand and connect with your audience. Instagram has evolved into a platform for influencers, marketers, and businesses to advertise themselves since the advent of Instagram Ads, Instagram TV, and Instagram Business Accounts. You can know from here how to grow instagram followers organically.
People nowadays use Instagram to connect not only with their friends, but also with their favorite brands and to shop online. According to studies, the majority of customers use Instagram to seek for a brand, and 80% of them follow at least one brand.
There are two ways to boost your Instagram followers if you’re active on the platform: sponsored and organic. If you’re just getting started with Instagram marketing and aren’t sure whether or not to spend your money here, you’ve come to the correct place. We’ll walk you through the process of organically obtaining followers in this article.
If you follow this approach, you won’t have to spend any money, but you will need patience and consistency because it takes time. Slow and steady wins the race on Instagram, allowing you to build an authentic and engaged audience that is more likely to connect with your brand and convert. Let’s get started if you’re ready to grow your Instagram following naturally.
1. Develop content that is engaging
Instagram users are active and enjoy sharing and commenting on photographs and videos they like. According to a study, Instagram photographs receive 23% higher engagement than Facebook images.
The first guideline of capturing your audience’s attention on Instagram is to offer engaging content. People are more likely to share your content if it is engaging. Here are some pointers for developing engaging content and increasing your Instagram engagement rate:
Upload more video content because video posts have been shown to receive 38% higher engagement than images-only posts. You may make your own video utilizing these video marketing tools and platforms if you don’t want to employ a professional video agency.
Make content that is relatable to your target audience. The best content will be determined by your target audience, therefore you must first learn who they are.
Post about trending issues from other social media platforms, such as Twitter, Facebook, and YouTube.
To increase engagement and subsequent follows, choose the proper hashtags. Try the hashtag formula from Jen Herman, an Instagram advocate and social media trainer, which she describes in a recent Social Media Examiner post to get it right.
2. schedule Out Your Posts
After you’ve gathered new and engaging content, schedule your posts for one week to one month ahead of time, depending on how far ahead you like to plan. The key is to post at the appropriate time. After studying the top 20 Instagram accounts from 11 different sectors using data from Unmetric, Hootsuite found that the best times to post varies from one industry to the next.
For example, the best time for travel and tourism is between 9 a.m. and 1 p.m. on Fridays, while the best time for media and entertainment is between 12 and 3 p.m. on Tuesdays and Thursdays. To uncover the best times for your industry, see the complete Hootsuite Report.
3. Compile a list of accounts that are related to your niche
Make a list of all of your niche’s rivals and major Instagram accounts. If you work in the food and beverage industry, for example, you might develop a list of all significant food blogs and restaurants who target the same audience as you.
To better comprehend what you should publish, start by getting to know these accounts. Consider the following questions as you compare brands:
- What are the issues that their audience is interested in?
- Which of your posts has the most likes?
- How frequently do they post their status?
Now, use the accounts of your competitors to build your own following.
This is one of the most significant components of what you’ll do to increase your audience on Instagram if you want to make money as an influencer. You’re more likely to drive the engagement that firms want to see when they hire you as their influencer if you have a distinct niche.
4. Follow the Followers of Your Competitors
After you’ve compiled your list of accounts, the following step is to follow each of their followers individually. They’re your target market because they already follow your competitors, indicating that they’re interested in your industry and, most likely, what you’re sharing.
You can only follow 50 to 100 people each day according to the current Instagram algorithm. If you follow more than 100 people on Instagram every day, your account can be suspended. Again, go slowly and steadily.
5. Like and comment on posts from competitors’ followers
Dedicate yourself to engaging with a large number of followers and engaging truthfully as you do so, leaving comments on posts that you find particularly interesting. This demonstrates that you’re paying attention to what they’re saying while also ensuring that they’re aware of your presence. Many of these followers will likely like what you’re sharing and follow you back, making it a simple approach to grow your Instagram following organically.
6. Participate in an Engagement Group
A network of Instagram users who help each other acquire more engagement and followers is known as an Instagram Engagement Group. The majority of these groups can be found on Telegram, and HopperHQ explains how they function:
“Instagram Engagement Groups are essentially group dialogues that take place on Instagram and other platforms” (e.g. there are several on Telegram app). They’re termed engagement groups since everyone in them is eager to like and/or remark on other groups’s posts in exchange for likes and/or posts on their own.”
If one of the group members creates a new Instagram post, the entire group will participate by like, sharing, and commenting on it. To ensure that everyone gets the most out of each post, most groups have rules that you must follow in order to participate.
The larger the group, the quicker you’ll gain followers. What’s even better is a group that can like and comment on new posts as soon as they’re published. This makes it easier to be listed on the Instagram Explore Page, allowing you to grow your Instagram following organically.
You can find free engagement groups at the following websites:
- BoostUp Social
Following accounts that offer Instagram Follow threads, such as LarsenMedia, can also help you generate engagement and, more crucially, organic followers. The concept is straightforward: you introduce yourself in the comments, and then everyone follows each other in exchange for a follow back. All of the accounts are real and authentic, making this a quick and easy way to gain new followers, sometimes as many as 60 to 100 in a single day.
7. Repetition and Consistency
These approaches work and are free to utilize if you don’t want to spend money but yet want to create an engaged audience. This method, in my experience, is quite effective at gaining your first 1,000 followers in two months. This means that you may gain 10,000 followers without spending a dime in less than two years. All the while, you’re cultivating a genuine and engaged audience.
BONUS: find Your Hashtags
Make sure you don’t just use any hashtags in your posts. Find the ones that allow you to target ideal clients and build an organic community with the help of these recommendations.
- Hashtags for Soulpreneurs: 20
- 20 Hashtags for Entrepreneurs
- 20 Hashtags for Travel
- 15 Hashtags for Mental Health
- 20 Inspiring Hashtags
Boost Your Instagram Followers organically
You may save money on marketing by gaining followers organically while simultaneously cultivating a high-quality audience that will connect with your brand and, hopefully, turn into a customer or client. If you’re willing to put in the time, you’ll find that increasing your Instagram followers organically can happen as soon as tomorrow.